Tuesday, January 18, 2011

Bentley mulling third product line?



New Bentley CEO Wolfgang Dürheimer inherited a high-end brand with only two product lines, which recently upgraded the brand new Continental GT and Arnage. The two vehicles went to training to support the brand by sales to only 4616 units in 2009, and could help after The Detroit office will be charged on the road.

In an interview with the outgoing boss of Bentley, Franz-Josef Paefgen, the CEO said that Dürheimer is noodling with the idea of a third model of the task. If we the betting type, we had our chips on a high-end electric vehicle space to reach the mark to be rising emissions standards or an "entry level" under $ 150,000 increase in volume means were - and this seems much more likely. In any case, a third Bentley seems even from years, even if Dürheimer and his team decide to expand its product range.

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