Monday, January 17, 2011

Report: Daihatsu leaving European market



More than any other sitting, two automotive giants at the top of the industry: Toyota and General Motors. But while GM sold as part of a (shrinking, but still) expanding the range of brands of Toyota Motor Corporation sold most of its vehicles under its own name. This does not mean that Toyota, but not on its own portfolio of subsidiaries. Here in the United States we have the Scion youth division, while its upscale Lexus handles are overseas and it offers Daihatsu.

The budget brand offers a range of small cars under its own name, most are inclined rear, but there are also the Copen roadster and even a rebadged Camry named the Altis. They could have come to a part of their offerings in while traveling abroad, especially in Europe, but the last part is about to come to an end, according to the reports.

Word from the large pond, is that Toyota will pull Daihatsu back from the European market altogether. The move would reportedly take effect in 2013, and if it comes true, would be similar withdrawals from the North American (1992) and to follow Australia (2006) markets. Thanks for the tip, William!

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